Men, it's time to hit the books: The ultimate turn-on for women is your brain.
According to a new study that will appear in the journal Evolution and Human Behavior, women looking for both one-night stands and long-term intimacy prefer smart guys to meatheads.
Researchers asked 15 college men to read news reports, explain why they would be good mates, discuss the implications of life on Mars, and play Frisbee to show their sportsmanship, all while being videotaped.
Then 200 women watched the videos and rated each guy's intelligence, attractiveness, creativity, and appeal for a short- or long-term relationship. For both serious and fleeting relationships, intelligence boosted the men’s sex appeal.
These findings go back to biological roots: When looking for potential husbands, women typically seek a man who will be a good provider and father—and they find them by searching for brainy guys.
Contrary to stereotypes about nerds, “[being smart doesn’t make you] socially awkward,” says Mark Prokosch, Ph.D., psychologist at Elon University and leader of the study. In fact, he says, intelligent guys tell great stories and make others laugh—qualities that attract women.
Knowing about current events and expressing your opinions also boosts your appeal. But don't pretend to have knowledge that you lack—it's much better to admit you're clueless and ask her to explain.
Most importantly, be confident. “Intelligence is important when it comes to attracting a woman,” Prokosch says, “and men at ease come across as smarter.”
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